My Story


Paul Squadrito

I’ve been in the water improvement industry for the past 34 years.  Most of my background has been at the wholesale supply level. I’d been supplying these knuckle-heads their equipment and looked over the counter and said to myself, “self, you could do so much better!” So, I decided to create a company that would bring honesty and integrity to an industry that was woefully lacking in both.

I take great pride in every job I do and it’s this personal pride in workmanship that separates me from the big guys. Actually, pride in workmanship is just one of the many ways I separate myself from the giants. I truly built my business on the godly principle of honesty and integrity. Fair pricing, customer referrals and loyalty are my ideas of advertising. My customers become my friends. I enjoy solving their problems efficiently and economically.

Sadly, this industry has its share of unethical companies. Often I hear stories of folks getting ripped off and over paying for inferior equipment. You must protect yourselves. Do a little research and be sure before you commit!

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